What does it take to build a culinary empire in Nigeria, from scratch?
In this powerful episode of The Afropolitan Podcast, we sit down with Chef Fregz, one of Nigeria’s most beloved chefs and creative entrepreneurs, as he pulls back the curtain on his journey from a passion project to building a group of thriving food and lifestyle brands.
From shutting down his business at the peak of success to launching four new ventures and a creative agency, Chef Fregz shares the real story behind his reinvention—what it cost, what it taught him, and how he's now building a purpose-driven, multi-million dollar empire rooted in culture, storytelling, and vision.
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Chapters
00:00 The Journey of Culinary Storytelling
02:50 Navigating the Culinary Landscape in Nigeria
06:00 Challenges in Building a Food Business
08:50 The Evolution of Chef Fregzz
11:55 Mistakes and Lessons Learned
15:04 The Launch of New Culinary Brands
18:02 Exploring the World of Fragrance
20:50 Scaling African Cuisine Globally
42:09 Cultural Exports: Fashion, Music, and Food
45:59 Branding and Presentation in Nigerian Cuisine
50:07 Passion vs. Business: Navigating the Culinary World
53:34 Legacy and Empowerment in the Culinary Industry
56:42 Future Aspirations: Restaurants and Culinary Influence
01:00:41 Rapid Fire: Personal Favorites and Culinary Memories
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